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Celebrating A Successful 2021 Arbor Day

By Patricia Lindquist, DNR Urban Forestry Communications Specialist, Madison, Patricia.Lindquist@wisconsin.gov or 608-843-6248 

Despite significant challenges this year, many communities adapted their annual Arbor Day celebrations or came up with creative new ideas. Thanks to everyone for going above and beyond in 2021!

A big thank you to the 43 communities who participated in the Arbor Day Social media campaign! All together, these communities created 159 posts for Facebook, Twitter and their local government websites during Arbor Week. We’re thrilled that so many of you helped spread the word about the benefits of trees and proper tree planting and care practices.

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Congratulations To 2021 Bird Cities!

Ninety-one communities received Bird City Wisconsin status in 2021. Greenfield and Wauwatosa are first-time recipients.

The following communities have renewed their status: Algoma, Altoona, Amery, Appleton, Ashland, Bailey’s Harbor, Baraboo, Bayfield, Bayside, Beaver Dam, Brookfield, Brown County, Brown Deer, Chenequa, De Soto, DeForest, Door County, Eau Claire, Egg Harbor, Elm Grove, Ephraim, Ferryville, Fond du Lac, Fontana-on-Geneva Lake, Fox Point, Glendale, Grafton, Grantsburg, Green Bay, Green Lake, Hales Corners, Horicon, Howard, Hudson, Janesville, Kaukauna, Kenosha County, Kenosha (City), La Crosse, Lake Geneva, Madison, Manitowish Waters, Manitowoc, Marinette, Marquette County, Mayville, McFarland, Menomonie, Mequon, Milwaukee (City), Milwaukee County, Monona, Muskego, Newburg, New London, Oconomowoc, Oconto, Osceola, Oshkosh, Ozaukee County, Pittsville, Plover, Plymouth, Port Wing, Prairie du Chien, Presque Isle, Racine, Reedsburg, Rice Lake, River Falls, River Hills, Rome, Sauk City/Prairie du Sac, Sheboygan, Shorewood, Shorewood Hills, Stevens Point, Sturgeon Bay, Superior, Taylor County, Trempealeau, Washington Island, Waunakee, Wausau, West Bend, Whitefish Bay, Whitewater, Williams Bay and Wisconsin Rapids.

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First Downs for Trees Celebrates 11 Years

On April 20, the First Downs for Trees program celebrated its 11th year by distributing 411 trees to 16 Brown County communities for planting. First Downs for Trees is a cooperative effort between the Wisconsin Department of Natural Resources (DNR), the Green Bay Packers, Wisconsin Public Service (WPS) and corporate sponsors Essity and Green Bay Packaging, Inc.

The program donates trees to participating communities based on the number of first downs in the previous season.

On average, NFL teams produce more than 450 tons of carbon dioxide per year in travel, and the Packers wanted to reduce those effects as a part of their Green Team initiative. The donated trees help the Packers offset their carbon footprint. These trees also increase the urban forest canopy and provide a plethora of environmental, economic, social and health benefits to Brown County residents.

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Feature Story: Dennis Fermenich, Greenfield’s City Forester

Love Wisconsin, a digital storytelling organization, recently wrote a series on municipal workers at the local level. One of the stories featured Dennis Fermenich, the city forester for Greenfield. Here is a link to the full article.

Copied below are a few segments of Dennis’ story:

Getting started as the Greenfield city forester: At first, everyone in the city didn’t welcome me. But there were certainly people in the city who wanted the trees and wanted forestry to move forward. I’ve outlived several of those people that were kind of anchors on my heels, to the point where I’m now working with the city and enjoying this amazing support from the public works department, from City Hall; they recognize the contribution that forestry makes to the city.

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Join Virtual Q&A Sessions With DNR Experts

The Wisconsin Department of Natural Resources (DNR) Urban Forestry program will have a virtual booth at the 2021 WAA/DNR Urban Forestry Annual Conference, Feb. 21-23, 2021. Our virtual booth will feature a new video on our grant program and live group Q&A sessions with our grant and forest health specialists.

A virtual booth could be described as a hybrid between a Zoom call and a website, with some additional features. If you’re attending the annual conference, you’ll have the opportunity to stop by our virtual booth, just as you would at an in-person meeting. Staff will be available to answer questions at set times, and there will be resources available to view and download.

A new video on our DNR Urban Forestry Grant program will be available to view in the booth throughout the conference. Created by DNR Finance Specialist Nicolle Spafford and DNR Grant Manager Chase O’Brien, the video will show you the program’s basics and inspire you to start projects of your own while seeing some successful programs across the state.

Join One Of These Live Q&A Sessions At Our Virtual Booth

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Campaigning For Trees Pays Off

In recent years, Cedarburg’s urban forest was declining. From 2017-2019, less than one-third of removed trees were replaced. “Development, storms, insects (especially emerald ash borer), and disease have reduced the City’s tree canopy by as much as 300 trees… trees which, at present, are not being replaced,” said Kevin Westphal, Cedarburg parks and forestry superintendent, in January 2020.

With the help of a 2020 Wisconsin Department of Natural Resources (DNR) Urban Forestry grant, the non-profit Cedarburg Green stepped in to help reverse the decline. Over the past year, Cedarburg Green held a remarkable public awareness campaign that included a tree sale, tree plantings, lectures, an art and writing contest, tree tags promoting the benefits of street trees, a guided tree walk, a display at the local library, an appearance on a radio talk show and more. “The goal of this program is to have more tree-educated decision-makers, residents and future homeowners (our children),” said Jeanne Mueller, Cedarburg Green volunteer and grant-writer.

The fruits of their labor proliferated. This past November, a newspaper article headline listed forestry as one of Cedarburg’s 2021 budget priorities, which includes $30,000 for tree planting and $50,000 for stump grinding.

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Gays Mills, Wisconsin Recognized As Smallest Growth Award Community In The U.S.

Congratulations, Gays Mills! The village with a population of 502 was recognized in a recent Tree City USA (TCUSA) bulletin for being our nation’s smallest current TCUSA Growth Award community.

According to the Arbor Day Foundation, “the Tree City USA Growth Award program is an innovative way to encourage communities of all sizes to — as the name implies — grow their tree care programs beyond basic expectations.” Points are awarded to communities who take part in a variety of activities in five categories: A) building the team, B) measuring trees and forests, C) planning the work, D) performing the work and E) the community framework.

In 2019, 341 communities earned a Growth Award in the U.S., including 17 in Wisconsin: Gays Mills, Grand Chute, Greenfield, Janesville, La Crosse, Manitowoc, Milwaukee, Oconomowoc, Racine, River Falls, Shawano, Sheboygan, Shorewood, Slinger, Watertown, Waukesha and West Allis.

For an example of this point system, Gays Mills documented the following projects in categories B and D in its application for a 2020 Growth Award:

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Register Now For The WAA/DNR Annual Urban Forestry Conference

The Wisconsin Department of Natural Resources (DNR) and the Wisconsin Arborist Association will virtually host the Wisconsin Annual Urban Forestry Conference on Feb. 21-23, 2021. Please join us for three days of exhibits, expert presentations and networking events and opportunities.

The program was developed to enrich arboriculture and urban forestry knowledge in the industry. The conference includes a utility track, a climbers’ corner, a virtual exhibit hall, and networking and socializing opportunities.

This year, presentations include:

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Tree City USA Virtual Conference

Connect, collaborate and learn from Tree City USA communities about ways to engage, grow and innovate your urban forestry program. This first-of-its-kind event will be held from 11 a.m. to 12:30 p.m. on Feb. 10, 17 and 24.

The registration fee is $30 and includes:

  • All content associated with the Tree City USA Conference
  • Online networking capabilities through the conference platform
  • Opportunity to engage with speakers and fellow attendees
  • Access to all conference content, networking channels and attendee/speaker engagement for six months after the conference

Learn more about the conference and register here.

Staff Highlights of 2020

As the year draws to a close, we asked DNR urban forestry staff to reflect on the last twelve months and choose their top highlight – whether it’s a project they’re especially proud of, a new partnership or a deeper relationship with coworkers. Here are their responses:

“The highlight of my year has been watching the partners we support achieve lasting impacts via their Urban Forestry projects. Two immediately come to mind. Restoration Of Our Trees Sheboygan (ROOTS) kicked off their EAB Mitigation Grant Program by funding five separate projects in Sheboygan County communities for a total project value of $165,500. The other is Cedarburg Green who instituted a public awareness campaign to encourage community leaders to refund the city’s tree planting budget. Their campaign consisted of a common council presentation, an educational workshop and tree sale for residents, Arbor Day plantings, student art and writing contests, tree benefit tags, multiple news articles and a “Trees of Distinction” booklet, video and walking tour.”  -Olivia Witthun, East Central Regional Urban Forestry Coordinator

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